Unique high-quality insulation works together. The soft sided cooler outer layer is a waterproof surface, the middle layer is a 1 inch PE foam, and the inside is fully lined with leak-proof material. Soft touch, high elasticity and long service life. This collapsible cooler makes a great picnic bag, car cooler, golf bag cooler, and travel cooler Wide Collapsible Opening Design: As long as you open the leak-proof zipper, all the ingredients and drinks in the ice pack are fully displayed in front of you, helping you quickly locate cold food and drinks.Can be perfectly placed in the trunk of the car, suitable for any outdoor activity.The cooler bag sits and balances uprightExcellent Cooling Function: Cold packs keep your food and drinks cool for up to 72 hours at a 2: 1 ratio of ice and pre-chilled contents. The sealed zipper ensures that cold air stays inside this artic cold cooler and isolates the outside hot air. Compare this durable soft cooler bag to other cooler bags and such as engel cooler, yeti soft cooler, playmate cooler, rtic, bison cooler, and titan cooler and feel the differenceItem #1348303
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